AI comment moderation for advertisers

Your ads' comment sections, handled.

Replaro reads every comment under your Facebook and Instagram ads, answers real buyers in their own language, and hides the trolls, the skeptics and the spam before they cost you the sale.

Hebrew, English, Arabic, Russian and every language your customers write in. Starts in draft mode. Goes live when you say so.

Every comment is either a sale, a threat to a sale, or noise.

Replaro sorts them the way a sharp media buyer would, then acts as your page. Three outcomes, every time.

Replied

Answers buyers like your best rep

Price, shipping, how it works, is it safe. Replaro answers in the commenter's language, in your brand's voice, using only the facts you gave it. Short, warm, human. Never a link, never an emoji, never an invented claim.

Hidden

Protects the ad from the crowd

Hate, spam, "scam" accusations, sarcasm, competitor mentions, "tried it, didn't work". The comments that kill conversion get hidden from everyone except their author, who never notices.

Flagged

Escalates what needs a human

Legal threats, billing complaints, press. Replaro contains the damage on the post and emails you the full context, so the one comment that matters reaches you instead of drowning in the feed.

How it works

Connected in a minute. Trained in five. Live when you say so.

01

Connect

Click Connect Facebook and pick your pages. Replaro asks only for the permissions it needs to read and manage comments on those pages. Nothing else.

02

Teach it your business

What you sell, your exact prices, the facts it may state, the things it must never say, and where people buy. Pick a voice: the brand team, or a person's first name.

03

Watch it in draft mode

At first Replaro decides but does not act. Every decision and every reply lands in your log. Approve, edit, or reject. Switch to live once it sounds like you.

04

Live, day and night

From then on each comment is handled within about a minute, with a short human-feel delay before replies. You keep the log, the override buttons and the alerts.

The policy

Built by media buyers, not community managers.

Community tools try to keep everyone happy. Replaro protects a paid post. Its default policy comes from years of running direct-response ads: anything that lowers the trust of the next reader gets hidden, and anyone showing intent to buy gets an answer. Every rule is a toggle, and you can add your own in plain language.

Start with the default policy
Hidden"Yeah right, who believes this stuff"
Hidden"Found the same thing on AliExpress for half"
Hidden"They keep charging my card every month"
Hiddenניסיתי חודש ולא קרה כלום, חבל על הכסף
Replied"Can I pay the courier on delivery?"
Replied"What if it doesn't work for me, is there a guarantee?"
Repliedהקישור לא עובד לי, איך מזמינים?
Skipped"@Dana look at this"

Your voice, not a bot voice

Brand team or a first name, friendly or premium, and a signature if you want one. Replies vary in wording so two customers never get the same line.

Every language your buyers write in

The reply matches the comment's language automatically. A Hebrew page can answer Russian, Arabic and English buyers without you writing a word.

Your facts only

Prices, shipping, guarantee, usage. Replaro states what you gave it and sends people to your link for the rest. It is instructed never to invent a price or a promise.

Override anything

Unhide, force a hide, rewrite a reply, or switch a page back to draft. The log shows every decision with the reason behind it.

Threads, not just top comments

When a buyer answers inside a thread, Replaro reads the parent comment first and answers in context.

Made for many pages

Brand pages, persona pages, magazine pages, several markets. One workspace, one policy per page, one log.

Simple pricing. Cancel any time.

Every plan includes every feature. Plans differ only in pages and monthly comment volume.

Starter

$49 / month
  • 1 connected page
  • 1,500 comments a month
  • Replies, hides and escalations
  • All languages, draft mode, full log
  • 1 team seat
Start with Starter
Most chosen

Growth

$149 / month
  • 5 connected pages
  • 10,000 comments a month
  • Replies, hides and escalations
  • All languages, draft mode, full log
  • 5 team seats
Start with Growth

Scale

$399 / month
  • 20 connected pages
  • 50,000 comments a month
  • Replies, hides and escalations
  • All languages, draft mode, full log
  • 20 team seats
Start with Scale

Running more than 20 pages or an agency? Talk to us about a custom plan.

Questions advertisers ask

Is this allowed by Meta?

Yes. Replaro uses the official Pages and Instagram APIs with permissions that you, the page admin, grant through Facebook Login for Business. Replies are posted by your page, and hiding a comment is the same action you can take manually in the Meta Business Suite.

Will people know an AI wrote the reply?

Replies come from your page, in the voice and with the facts you configured, and read like a person typing from a phone: short, natural, no emoji walls, no links. You decide the tone and you can edit anything before or after it is posted.

What happens to a hidden comment?

It stays visible to its author and their friends, and invisible to everyone else. Nothing is deleted. You can unhide any comment from the log with one click.

What access does Replaro need?

Only the page-level permissions to list your pages, read comments on your posts, reply to and hide comments, and subscribe to comment notifications. It never asks for your personal profile data, your ad account, or your messages.

Can I approve replies before they go out?

Yes. Every new page starts in draft mode: Replaro decides and writes the reply but does not post it until you approve. Most teams switch to live after a day of reviewing the log. You can switch back at any time.

What does it do with a comment it isn't sure about?

It skips. Skipping is always safer than a wrong reply or a wrong hide. Skipped comments stay in your log so you can act on them yourself.

Does it work on old posts and organic posts?

Yes. Any new comment on any post of a connected page is handled, whether the post is a paid ad, a boosted post or a normal organic post.

Connect a page now. See its first decisions today.

Connect your page